Sight is having the ability to see things as they currently are.
Vision is having the capability to see things as they could be.
The curse of knowledge is all too common in the field of marketing communications.
Most executives and marketers are too close to their business, products and services to effectively position their brand to customers and differentiate it from their competitors. That’s why it’s a good idea to hire a brand consultant… someone with a fresh pair of eyes to conduct a SWOT analysis of your brand.
BeGreat! can perform a heuristic brand audit and produce a detailed SWOT analysis for you. Our analysis will give you a 30,000 foot view, and a clear-line-of-sight on how to develop and position your brand in the marketplace.
Our Brand SWOT analysis starts at $5,500 (two equal payments) and it typically takes 6 weeks to complete. You will receive expert brand consultancy — and an extensive brand and competitor SWOT analysis report.Kick The Tires
Brand identity is a competitive advantage. Identity creates brand clarity, recall, and equity — which is a pathway to customer acquisition.
BeGreat!™ specializes in the development of brand identity programs… brand names, wordmarks, brandmarks, and trademarks.
We eat our own dog food. The BeGreat!™ brand style guide provides an example of the quality of our creative work and the brand identity deliverables we produce.
We approach brand identity projects by doing market research and competitive analysis — we use the learnings to inform our creative vision and strategic thinking for your brand.
Our brand identity program starts at $3,500 (two equal payments) and it typically takes 4 weeks to complete. You will receive a comprehensive brand identity package of deliverables and source files.Kick The Tires
Over 50,000 Hours of Marketing + Branding + Advertising Experience
Anthony M. Ragland is a roll-up-his-sleeves marketing executive, creative director, and advertising practitioner with over 22 years of experience solving complex business, marketing, and sales problems.
Ragland brings comprehensive knowledge, skills, and abilities pertaining to strategic and tactical execution of integrated marketing communications (IMC) campaigns that scale and achieve revenue growth.Read His Bio View His Resume