The Right Strategy Challenge Is This November
General admission is $498 - Early bird admission starts at $98
Note: Admission into the challenge increases $40 – every 4 days – leading up to the challenge on Nov. 18th – 21st.
$98 Until Oct. 1st
We teach strategic principles and the universal process to business owners, marketers, and managers at 4 day virtual workshops called, The Right Strategy™ Challenge.
The right strategy for your company is within you. The Right Strategy Challenge is designed to guide you to your marketing strategy eureka! ( I found it! ) moment.
Anthony M. Ragland
Brand Marketing Strategist
Celebrating 25 Years In Marketing
Read Open Letter | Read Host Bio
Is The Host Of:
The Right Strategy Challenge
Register to participate in The Right Strategy Challenge to evaluate and improve your 2025 strategic plan. Discover the little known first principles, universal process, and basic fundamentals of strategy that your competitors are missing and have been searching for… Learn how to examine your marketing strategy and avoid the biggest mistakes that most businesses make. Strategy is the secret sauce that you can’t afford to get wrong in 2025. Tap into the field of infinite possibilities at this LIVE 4 day virtual workshop experience.
View The Curriculum1 – 2 hours per day for 4 days. Get immersed in the universal process.
Day 1
Preparation
1 to 2 Hour Commitment
Key Takeaway: We’ll define what makes a strategy The Right Strategy. You’ll learn about the first principles, proven processes, and best practices we use to discover a cohesive brand, product, revenue, and media strategy.
Day 2
Incubation
1 to 2 Hour Commitment
Key Takeaway: We’ll engage in strategy exercises to incubate The Right Strategy for your company. We’ll help you get immersed in the universal process to creatively brainstorm, problem solve, and polish your strategic ideas.
Day 3
Illumination
1 to 2 Hour Commitment
Key Takeaway: We’ll create a space for you to illuminate a strategy to race to the top of your industry. On day 3 — challenge participants may experience a creative spark known as the “Eureka!” (I found it!) moment.
Day 4
Evaluation
1 to 2 Hour Commitment
Key Takeaway: Participants ask us questions and we help evaluate their approach. We collaborate – a rising tide lifts all ships. You’ll receive a Zip file with the workshop materials and a bonus gift for completing the challenge.
| Early Bird Admission Schedule | |
|---|---|
| From Oct. 1 – 4 $138 | From Oct. 5 – 8: $178 |
| From Oct. 9 – 12: $218 | From Oct. 13 – 16: $258 |
| From Oct. 17 – 20: $298 | From Oct. 21 – 24: $338 |
| From Oct. 25 – 28: $338 | From Oct. 29 – Nov. 1: $418 |
| From Nov. 2 – 5: $458 | From Nov. 6 – Nov. 17: $498 |
Early Bird Admission
Fee Until Oct. 1:
$98
Regular Price: $498 (you’ll save $400 today)
The Next Challenge Starts:
November 18 – 21, 2024
What’s Included…
During a 4 day virtual workshop, we will challenge you to think creatively about your brand strategy, product strategy, revenue strategy, and media strategy. Each day, we’ll introduce first principles, proven processes, and best practices that will inspire you to go deeper and reach higher to discover the right strategy for your business in 2025, onward.
The workshop atmosphere is collaborative and creative. Participants get to ask lots of questions. And we’ll share real-life strategy stories, current strategy trends, and useful tools to help guide you to a strategic discovery. You’ll receive homework assignments at the end of each day to maximize the value, results, and outcomes you receive from participating in The Right Strategy Challenge.
Guarantee Policy: All tickets to The Right Strategy™ Challenge come with our 100% money-back guarantee (see FAQ section below for details).
Anthony M. Ragland is the founder & chief strategy officer at BeGreat!™ Agency. Anthony is a strategic marketing leader with 25 years’ experience developing and executing marketing strategies that drive revenue growth. He is a full-stack marketing practitioner with advance knowledge, skills, and abilities growing lifecycle marketing campaigns. As the host of The Right Strategy™ Challenge, Anthony will bring subject-matter expertise in brand strategy, product strategy, revenue strategy, and media strategy to workshop attendees. Since 1999, he has compiled over 50,000 hours of on-the-field experience practicing the art and science of marketing. His reserved demeanor and learner’s mindset inspires growth in people and organizations looking for a strategic advantage.
Right in The Right Strategy™ means the discovery and implementation of a principled-based marketing strategy supported by proven processes and carried-out with best practices. Upon implementation of The Right Strategy at a company, it means building brand strategy, product strategy, revenue strategy, and media strategy alignment to scale revenue outcomes.
All tickets to The Right Strategy™ come with our 100% money-back guarantee. If a participant decides not to attend the 4 day workshop before the first day on November 18, 2024, then they may request a full refund. Refunds will be granted within 3 to 5 business days of receipt.
The Right Strategy™ Challenge is scheduled from 10:00 AM to 11:00 AM (EST) on Monday, Nov. 18th, Tuesday, Nov. 19th, Wednesday, Nov. 20th, and Thursday, Nov. 21st. The virtual workshop is a 1 to 2 hour commitment. However, we encourage participants to get immersed in the universal process in order to discover the right strategy for their business. The more committed and immersed participants are during the days of the workshop – the more value, better results, and actionable insights they will takeaway.
On day 1, we’ll define what makes a strategy The Right Strategy™. You’ll learn about the first principles, proven processes, and best practices we use to prepare a winning brand, product, revenue, and media strategy. On day 2, we’ll engage in strategy exercises to incubate The Right Strategy for your business. We’ll help you get immersed in the universal process to creatively brainstorm, problem solve, and polish your strategic ideas. On day 3, we’ll create a space for you to illuminate a strategy to race to the top of your industry. On day 3 — challenge participants may experience a creative spark known as the “Eureka!” (I found it!) moment. On day 4, you’ll ask us questions… And we’ll ask you questions. We’ll collaborate – a rising tide lifts all ships. You’ll receive a Zip file containing the workshop assets and a gift for completing the challenge.
The Right Strategy™ partner program is for agency owners, marketers, and consultants who complete The Right Strategy Challenge. After completion of the challenge, you will have an opportunity to apply to our partner program. Think of our partner program as you owning a franchise to host in-person workshops to teach The Right Strategy principles, processes, and practices to businesses in your city. Strategy consulting is in high-demand right now. If you become a certified partner of The Right Strategy system, you’ll have an opportunity to earn $2,500 to $10,000 (depending on the size of the client) each time you host an in-person workshop.
The Right Strategy™ affiliate program is for influencers who complete The Right Strategy Challenge. After completion of the challenge, you will have an opportunity to apply to our affiliate program. Affiliates of The Right Strategy Challenge can earn a 50% lifetime commission each time someone they refer takes The Right Strategy Challenge (we host challenges 4 times per year, once per quarter). As an affiliate partner, you will have access to a custom dashboard to manage and track all your referral activity and commissions.
BeGreat!™ Agency is a strategic marketing firm located in Nashville, Tennessee. Anthony M. Ragland is the co-founder of BeGreat! Agency and the creator of The Right Strategy™ Challenge. The quarterly workshop series is a product extension strategy to franchise the agency’s The Right Strategy system nationwide.
Early Bird Admission
Fee Until Oct. 1:
$98
Regular Price: $498 (you’ll save $400 today)
The Next Challenge Starts:
November 18 – 21, 2024
What’s Included…
During a 4 day virtual workshop, we will challenge you think creatively about your brand strategy, product strategy, revenue strategy, and media strategy. Each day, we’ll introduce first principles, proven processes, and best practices that will inspire you to go deeper and reach higher to discover the right strategy for your business in 2025, onward.
The workshop atmosphere is collaborative and creative. Participants get to ask lots of questions. And we’ll share real-life strategy stories, current strategy trends, and useful tools to help guide you to a strategic discovery. You’ll receive homework assignments at the end of each day to maximize the value, results, and outcomes you get from participating in The Right Strategy Challenge.
Guarantee Policy: All tickets to The Right Strategy™ Challenge come with our 100% money-back guarantee (see FAQ section below for details).
$98 Until Oct. 1, 2024